Facebook for Beginners: Business edition

Not sure where to start with Facebook for your business?

Whether you're launching a new venture, growing a side hustle, or looking to build a stronger online presence, this beginner-friendly workshop will help you understand how Facebook can support your business goals.

Designed for small business owners, entrepreneurs, sole traders, and community organisations, this practical session will guide you through the fundamentals of using Facebook as a business tool. Learn how to create a professional business page, connect with your audience, share content that builds trust, and use Facebook to increase your visibility online.

We'll explore:

• Setting up and optimising a Facebook Business Page
• Understanding the difference between personal profiles and business pages
• Creating engaging posts and content
• Growing and connecting with your audience
• Promoting your products, services, and events
• Understanding basic Facebook insights and performance metrics
• Simple strategies to help your business stand out online

No prior experience is required. This workshop is designed for beginners and focuses on practical, easy-to-follow steps that you can apply immediately.

Participants are encouraged to bring a laptop or tablet if possible.

Join us for an informative and supportive session and discover how Facebook can become a valuable tool for growing your business and connecting with your community.

Tuesday 16 June 
5:30 - 7:30
Hervey Bay Community Centre, 22 Charles Street Pialba

Neighbourhood Night Studio is a welcoming after-hours program where adults can explore creativity, learn new skills, and connect with others in a relaxed, beginner-friendly environment. Sessions are low-cost, wheelchair accessible, and focused on creativity, connection, and wellbeing. To support participation, free dinner and $5 supervised on-site children's activities are provided, making it easier for parents and carers to attend.

This event is part of the HBNC’s Local Learning Network, a series of workshops aimed at introducing Fraser Coast residents to new ideas, skills and friends. This event is Supported by the Australian Government Department of Social Services